Your domain name doesn’t have to directly include keywords for your business, but it shouldn’t make people think you’re in a totally different business either. Just as there are specific ways to create a good domain name, there are also many things to avoid in your domain name: Alternatively, you can put your own spin on a trend in order to differentiate your brand from others in your industry. What words do they tend to use? What emotions do they evoke? This information can help you find trends to follow so that people know what your business is right away. You also want to consider the domain names of companies like yours. A great example of this rule in action is, which includes the words “Social Media” right in the name. This makes it important to use keywords related to your business to create an SEO-friendly domain name. Search Engine Optimization is the main way to bring organic traffic to your site, and this type of traffic is more reliable than traffic from social media or ads. For example, the website uses three common words that are easy to both say and spell so that users can easily find them. Using small words that are spelled the way they sound can help with this. You want it to be easy for people to find your website, talk about your website, and share your website. A great example of this is the web hosting company, which uses the word “Engine” instead of “Host” to signify that it powers WordPress sites. You want your domain to be unique enough to stand out in people’s minds, while also being simple enough for people to remember the whole thing. Our sister site,, is a great example of this: the site is where you can find our WordPress themes, so we’ve included the word “Theme” to tell everyone what it’s about. A domain name should tell you something about the business you’re visiting. The best domain names have three things in common: The first step in how to choose a domain name is to understand what makes a good domain name. Now that we’ve established why your domain name is so important, let’s talk about what makes an effective domain name. This is essential for getting visitors to your site, as we’ll discuss in more detail later on.Īll in all, your domain name is a key part of your brand identity that can be used to help both people and search engines understand what your website is about. The right domain can also make it easier for search engines to understand what your site is about, which can make it easier for your pages to rank well. This makes it essential to choose a domain name that sounds professional and gives potential visitors some idea of what they can expect to find on your website. For many users, it’s also the first impression they get of your brand. Roll out a graphics package as a tribute to the old models.As we’ve already discussed, your domain name is the main way people find your brand on the internet. ![]() Perhaps if people are really bothered by the truck not being called Scrambler, Jeep can It's equally historic, and even if it wasn't, it sure sounds great, evoking toughness and capability. But we also certainly don't have a problem with the Gladiator name either. It's clear that Jeep fans are very fond of the name, and it would fit the idea of a Wrangler truck. If we're being honest, we don't think the Scrambler name would have been a problem. ![]() Wrangler, than to the new Gladiator, which has a unique frame, unique rear suspension and a separate bed and cab. Wrangler Unlimited, which was a stretched two-door So the Scrambler was more related to the first But it was also available for a full-length wagon top eventually. It was mainly a truck because it was available with a half-cab top. ![]() ![]() The original '80s Scrambler was effectively a stretched CJ-7, and practically called CJ-8, with a longer cargo area. The Jeep folks also noted that they wanted to avoid the Scrambler name because they felt the old Scrambler wasn't enough of a full-on truck, and the company wanted to emphasize that the new Gladiator is a true truck designed to be a truck. Also, besides the concept heritage, the Gladiator name was shared with the longest-running Jeep pickup truck line, Of course the concept was just a two-door extended-cab pickup. Pickup truck, and you can see some design influence from it on the current truck. Jeep representatives explained that one of the reasons for the choice of Gladiator is because of the Jeep pickup and it was referred to as such until just before the reveal. The Internet had accepted the name Scrambler for the But one thing that was a bit unexpected was the name. After years of development and constant digging by spy photographers and forum users alike, there wasn't a whole lot surprising about theĢ020 Jeep Gladiator reveal.
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